“Effective Communications & Community Relations for Pacific Ports” Friday, April 29, 2011, 9:30 a.m. - 3:00 p.m. Portland International Airport (PDX) Conference Center Portland, Oregon USA
May 3, 2011 Update: A special thanks to all guest speakers and attendees who made this event a success! Click below to download individual presentations from the Seminar. Click here to view photos from the seminar.
PowerPoint Presentations (please contact individual speakers regarding terms of use)
Click here for a PDF informational sheet with a map of the PDX terminal, parking instructions, and more.
Learn from experts about new ways to effectively communicate with your port's media, customers, tenants, elected officials, neighbors, and community. Experience the latest in social media tools for ports. Learn how to improve your port's community involvement and help the public better understand your many contributions to your region's economy and quality of life.
The seminar begins at 9:30 a.m. and concludes at 3:00 p.m. -- right in the airport terminal -- so you can easily fly in and out of Portland that same day. Continental breakfast and lunch are included. Registration is only $175 for APP members! Seminar Schedule:
8:45 – 9:30 a.m. CHECK-IN & NETWORKING TIME COFFEE, JUICE, FRUIT & PASTRIES AVAILABLE
9:30 – 9:35 a.m. WELCOME, SEMINAR OVERVIEW & INTRODUCTIONS Lisa Pomasl, Deputy Executive Director, Association of Pacific Ports
Moderator: Dan Buell, Port of Longview (Washington) Commissioner & APP Executive Committee
9:35 – 10:30 a.m. PERSPECTIVES FROM REPORTERS COVERING PORTS: WHAT WORKS & WHAT DOESN’T James Mayer, Reporter, The Oregonian newspaper, Portland, Oregon USA Erik Olson, Reporter, The Daily News newspaper, Longview, Washington USA
10:30 – 10:45 a.m. COFFEE BREAK & NETWORKING TIME – Sponsored by ALX Technology
Moderator: Mary Anne Rooney, Port of Hueneme (Calif.) Commissioner & APP Executive Committee
10:45 – 11:15 a.m. DO YOU HAVE ENOUGH TOOLS IN YOUR TOOLKIT? DELIVERING YOUR PROJECT MESSAGES TO A DIVERSE AUDIENCE Carolyn Casey, Communications Manager, Port of Bellingham, Washington USA
11:15 – 11:45 a.m. COMMUNICATING EFFECTIVELY WITH COMMUNITIES Duncan Wilson, Communications & Gov’t Affairs Dir., Port Metro Vancouver, BC Canada
11:45 – 12:15 p.m. KEEPING YOUR PORT’S PUBLIC MESSAGE POSITIVE Elise Hamner, Communications Manager, Oregon Int’l Port of Coos Bay, Oregon USA
12:15 – 1:00 p.m. LUNCH & NETWORKING TIME
Moderator: Kim Puzey, Port of Umatilla (Oregon) General Manager & APP Past President
1:00 – 1:35 p.m. BEYOND WORDS: A CARTOONIST’S PERSPECTIVE ON COMMUNICATIONS Jack Ohman, Nationally-Syndicated Editorial Cartoonist & Author
1:35 – 2:10 p.m. BRANCHING OUT: SOCIAL MEDIA ENGAGEMENT STRATEGIES FOR PORTS Cheryl Bledsoe, Emergency Manager, Clark Regional Emergency Services Agency
2:10 – 2:45 p.m. REACHING OUT: NEW WAYS TO CONNECT YOUR PORT & COMMUNITY Brooke Berglund, Community Affairs Outreach Manager, Port of Portland, Oregon USA
2:45 p.m. DOOR PRIZES & ANNOUNCEMENTS Dave Hunt & Brian Wright, Exec. Director & Operations Mgr., Association of Pacific Ports
